When it came to designing the Diablo 4 Shop and the cosmetics it would offer, our focus was on creating a positive experience for players. We wanted the act of purchasing to be enjoyable from start to finish, without any sense of obligation. To ensure transparency, we also aimed to provide clear information about each item before players decide to buy, leaving no room for unpleasant surprises.
Our approach to designing the cosmetics in the Diablo 4 Shop was to build on the already extensive selection of in-game transmogs for weapons and armor. We also made sure that these cosmetics remained true to the world of Diablo, creating complete and immersive fantasy designs that could be mixed and matched with the transmogs players acquire during gameplay, giving them endless customization options.
All cosmetics in the Diablo 4 Shop can only be purchased with Premium Currency and do not grant any direct or indirect gameplay advantage. While some of these items may look like powerful gear, they have no in-game stats, and are purely cosmetic.